Digital Marketing Specialist(SEO)

Employment: Full-time
City: Fully remote, Hybrid, Sofia

Information

Description

Our client specializes in creating beautiful and original caricatures and portraits.

Responsibilities:

  • Identifying growth opportunities by analyzing user behavior patterns.
  • Formulating and systematically implementing hypotheses to increase conversions within the Customer Journey Map (CJM).
  • Developing and prototyping high-converting landing pages.
  • Planning and conducting A/B tests to optimize effectiveness.
  • Assisting in conducting SEO audits, including keyword analysis, niche exploration, search volume evaluation, and competition assessment within target markets.
  • Utilizing Google Webmaster Tools for optimization and analysis.
  • Preparing and assigning technical tasks to subcontractors – programmers, designers, copywriters, and subsequently monitoring their execution.

 

The suitable candidate:

  • Practical experience of minimum 1-2 years in one of the following areas: SEO, Web analytics, Web automation, Marketing Product Owner, Marketing automation, CRO, Website development, Project management, Development and implementation of marketing strategies.
  • Understanding of key marketing principles, the marketing funnel, and customer journey map (CJM).
  • Basic knowledge of web programming and understanding of HTML syntax.
  • Skills in setting up tags and triggers in Google Tag Manager (GTM).
  • Ability to work with one of the standard CMS: Opencart, Prestashop, WordPress with a focus on optimization and marketing funnels.
  • Proficiency in English at level B2 or higher.

 

What We Offer:

  • Competitive salary with fixed base and bonus tied to achieved KPIs.
  • Flexibility for hybrid or fully remote work within an established and successful company.
  • Productive and vibrant team with whom you’ll exchange ideas and collaborate on stimulating projects and tasks.
  • Impactful contribution to the company’s growth and success, with your results recognized and valued.
  • Access to free educational materials and the opportunity to gain experience from industry-leading experts and consultants.
  • Freedom to experiment and apply innovative approaches to reach new heights.
  • A real opportunity for rapid career growth.
  • You’ll be part of the development of an international brand, spreading smiles worldwide.

 

Are you ready to take your career to the next level? Send your CV in English!

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